Friday, April 08, 2005 7:24 AM

Demasked demasked has a long interview with Warp Pipe head man Chad Paulson. In addition to taking some of the heat off of the Demasked campaign he explains the accompanying songs and imagery...

"With respect to the transmissions, we were trying to convey to the public our interpretation of online gaming before demasked."

Uh...huh. So the answer to the riddle from which these clues spring is "marketing generalities?" Looks like we can put away our Where is Captain Crunch decoder wallets, because this isn't exactly The Beast.

Now for the revealed Demasked info...

1) Demasked was "a communication tool for users to find places to meet up with other DS users in their area." Now it is more but still basically the same.

2) Not connected with GameSpy Networks in any fashion. Oh Nintendo, when you try to love two women, you can't love either one.

3) "Demasked is very heterogeneous. Demasked could be used in all three next-generation consoles including the two current-generation handhelds."

"When we tried to open a dialogue with Nintendo at E3 2004, they were simply not ready. The priority was with the launch of the DS, they were trying to stave off online functionality as much as possible."

4) "The Chorx are characters in a game we will be releasing shortly after E3, called "Ahhh-choo!"...For the sake of maximum accessibility, it will be a flash game. However, I think it would make a great handheld game. We'll see what the future holds for the Chorx."

5) What will Demasked offer that services like Xbox live do not? "Personality. Most significantly, the ability to completely share your own personality if you choose to do so...50 percent of communication is non-verbal, and Xbox Live can't deliver a community experience filled with personality when gamers can barely verbally communicate to begin with."

If the disease from which Andrew Martinet suffers in this teaser movie is some kind of gamer's social anxiety disorder, how will you respond? Would you want this man's help?




At 12:53 PM, Anonymous said...

I don't understand a single thing in this entire article

At 5:05 PM, Anonymous said...

It basically says you should not be concerned with Demasked. It was all misleading lies and marketing crap. It's really sad that Chad provoked so many gamers into wasting HOURS of their lives.

That is how I feel.

At 11:16 PM, Anonymous said...

Ahhh-Choo is latin for "molest geeks"

At 1:17 AM, Anonymous said...

Relax Nintendos official Online service is coming just be patient. This is probably what is delaying the release of new games for the Nintendo Ds.

At 11:38 AM, Anonymous said...

That has absolutely nothing to do with this.

At 1:55 PM, Silent K said...

Nintendo owes a huge debt to Paulson. His viral marketing should be accountable for more than half of all Launch-week DS sales. Their DS-BS had so many of us thinking that we would be able to have a community experience right out of the box with the DS, or soon thereafter. The wait continues and it hurts. In the end, their viral marketing has backfired and caused many LONG LONG TIME N-fanboys to being to get seriously pissed off at WPT & Nintendo.

Patience is a virtue, and I have plenty of other games to play to tide me over. But I might just become too attached to my PSP to care about the DS unless they do something, and IMHO Animal Crossing isn't enough, especially if the wait will last until the next east coast snowfall.

At 6:26 PM, Cherry Cotton said...

"Nintendo owes a huge debt to Paulson. His viral marketing should be accountable for more than half of all Launch-week DS sales."

Are you kidding? I'll wager that less than two percent even knew what a "Demasked" was. Sure, it was the talk of the town on obscure DS fansites, but the mainstream gaming press intelligently wrote it off and never said a word about it. (I was excited about Demasked being free and coming out on the DS launch day, and that is why I currently want to beat Chad Paulsen over the head with a plank of wood. The next time somebody announces something ground-breakingly amazing for DS, I'm going to have to remember to go to SkeptCon 5 with doubt.)

On the subject of DS online, I had an idea... why don't we create some kind of petition for Metroid Prime: Hunters, asking Nintendo to make it online, but put up something as collateral? Something like, "Metroid Prime: Hunters: We'll Wait for Online," where we tell Nintendo that we'd be willing to wait three to six months if it meant online play for Hunters? (Anything more than that, and I'd just wait for the sequel.) Or maybe, "Metroid Prime: Hunters: We'll Pay $50 For Online," saying that online play would be worth enough to us that we'd pay a higher price for the game? I don't know... much as I love my DS, I have to agree with Mr. Silent K that Animal Crossing online will be neat, but I expect more from Nintendo bringing the DS online. (I mean, they've been talking about it since E3 2004... I had thought then that Metroid Prime: Hunters online would be a given, especially upon finding out that it would launch a year later than the system itself...)

(I was heartbroken to find out that Advance Wars DS would be launching early in Japan, because all that meant to me was that it most definately will not be online. $^*@)$^@@! WHY CAN'T ADVANCE WARS, WITH NO LAG TO SPEAK OF, BE ONLINE?! ...deep breaths, deep breaths...)


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